Technological advances in the production of touch screens has created multiple screen sizes. However, web developers still design for standard screen dimensions that include 1280 x 1024 pixels for desktop and 320 x 480 pixels for a smartphone. Despite these standard screen resolutions, each year a new selection of smartphones are released that make it impossible take a “one size fits all” approach to development. For examples of this, you only need to look at the differences in the phone sizes of various brands that are on the market. It is important for designers to monitor the changes in mobile devices so responsive design improves to handle the ever changing landscape.
What Features Should My Responsive Design Site Include?
You will rarely find a mobile-optimized website that is an exactly the same as its standard, computer-based website. To answer this question, you should assess your website’s analytics. Notice what visitors are viewing on your website and envision what you want them to accomplish. Do your clients have an interested in mobile comer? Are they trying to find nearby business locations? Or, do they only want in your contact information? Regardless of their motivations, here are a few design tips to keep in mind when building a mobile site. You should include:
Type of Visit
Take note of the pages your visitors access from their smartphones. Location, about and contact pages are the highest ranked pages in generic search results. Make it easier for visitors to communicate with your businesses by optimizing those pages with basic visuals, push to talk buttons and geo-location.
Type of Device
Google Analytics is now able to provide data that is categorized by device type. Understanding the type of smartphone your visitors use allows you take advantage of design opportunities geared toward that device when product updates arise.
Type of Design
Simply handing over your website’s desktop layout to a web developer is not a good idea. You could potential end up with a site that does that meet your expectations. Go to a web designer with concrete analytics that assess your site’s mobile experiences. In other words, you web designer’s focus and goals should be on creating simplified navigation, one-column views and linear displays.
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